About Us

202 Marketing is an automated marketing agency focused on helping businesses capture, convert, and retain leads through systems and automation. We build clean, reliable processes that make follow-up consistent, reduce missed opportunities, and keep your customer experience running smoothly.

Garrett El-Deir
Founder / Automation & Growth Systems
Garrett focuses on building automation and growth systems that make lead handling effortless. His work centers on creating repeatable processes that scale with a business—without adding chaos.
He started 202 Marketing with a simple belief: most businesses don’t need more marketing—they need better systems behind the marketing. Garrett’s approach is to map the entire customer journey, identify where leads get lost, then build automation that keeps momentum moving. He cares about clarity, speed, and consistency—because those are the things that build trust with customers. The goal is always the same: fewer missed calls, fewer dropped conversations, and a smoother operation that feels professional from the first touch.
Michael Alvarez
Michael Alvarez
Co-Founder / Client Success & Strategy
Michael leads strategy and client execution, making sure every system is aligned to real business goals. He’s focused on outcomes, smooth rollout, and making the process easy for busy owners.
Michael brings a practical, hands-on approach to marketing—translating big goals into clear next steps and consistent execution. He works closely with clients to understand what matters most: response time, booked appointments, and a customer experience that stands out. His philosophy is to keep things simple, measure what works, and build processes that the team can trust. That way, the systems run in the background and the business can focus on delivering great service.